The Ryan brothers bought a food truck to bring to life their dream of serving healthy, tasty, locally-sourced food, with seaweed and plants foraged from the local bays and West Cork area. A very fun project for which I created the food truck logo and designing a concept for the van itself.
I drew the logo in a brushed heart shape to represent the ‘Hearty Grub Served with Love’ ethos and the warm feelings shared with every tray of food. The food truck logo design was vectorised and finished in Illustrator. As for the colour and the design direction of the van, I ran different colour options of the van through Photoshop in order to get a better perspective of the final result.